A re you looking for the best push notification software for your blog? Look no further. In this guide, we'll compare some of the best push notification software on the market.
When you first start your blog, your goal is to reach out to more and more people. SEO and email marketing are good ways to do this, but many people don’t know that push notifications can also do wonders.
In this guide, we’ll help you find the best push notification software that can help you increase your traffic to your blog.
Let’s get started.
But first, let’s go over what push notifications are…
What are Push Notifications and How Do They Help?
Push notifications are small, clickable messages that pop up on the user’s desktop or mobile browser. Using push notifications, you can send personalized messages, offers, announcements, and more, to your website visitors.
Here’s an example of a push notification:
The best part is that your subscribers don’t have to be on your blog to receive push notifications. They go directly to the reader’s web browser or device, even if they’re on a different website.
And push notifications have a very high engagement rate. Bloggers can take advantage of this and bring readers back to their website.
For example, you could send a push notification to announce the new blog post that you’ve just published. This will help you drive more traffic to your blog and boost engagement.
Online stores can also take advantage of push notifications. They can send notifications about new deals and cart abandonment reminders to boost sales.
For a reader to receive push notifications, they have to opt-in. Here’s what the opt-in message looks like:
Once the user has opted in, you can send personalized messages to keep them engaged with your site.
With that said, let’s move on to the comparison of the best push notification software you can use.
Our Picks: Best Push Notification Software
PushEngage is by far the best push notification tool on the market. This popular push notification software is being used by over 10,000+ companies like Dominos, Glamour, WPBeginner, Harvard Business Review, and more.
Plus, it’s super easy to use and it’s packed with features that will let you reconnect with your readers after they leave your website.
You can set up automated messages for every time you publish a new blog post or you can manually send custom messages to your readers.
You can also segment your readers based on the specific page they visited or their geographic location and send them personalized notifications that are relevant to them. And you can send triggered notifications based on your visitors’ actions too.
With the powerful goal tracking and analytics tools, you can easily see how well your push notification campaigns are performing.
PushEngage works on all browsers and supports desktops, tablets, and mobile devices like iOS and Android. It also has incredible features like A/B testing, automatic drip campaigns, smart opt-in reminders, offline notifications, and much more.
If you’re looking to increase your blog engagement, then you don’t need to look any further than PushEngage.
- Customizable opt-ins
- Full control of the style and design of notifications
- Cart abandonment reminders
- Deep eCommerce integrations
- Personalize notfications with first name, address, and other details
- TurboSend and scheduling to promote time-sensitive offers
- Analytics and A/B testing to help you optimize your campaigns
- GDPR compliant
- And more…
PushEngage offers a free plan for up to 500 subscribers and 30 campaigns per month to get you started. In the future, you can upgrade your plan for only $9/month, which lets you send unlimited campaigns to 1000+ subscribers.
OneSignal is another popular web push notifications plugin. Aside from sending web push notifications, with this tool, you can also send notifications through email, SMS, and in-app channels.
With OneSignal, you can set up a time delay on your push prompts so that they appear to users after they view a certain number of pages or spend a certain amount of time on your site. This is a great way to increase subscribers because you’re not bombarding visitors with an opt-in right away.
Like PushEngage, you can do A/B testing, send custom notifications, segment users, view analytics, and more.
The only drawback is that OneSignal gets more expensive as you need more features, and compared to PushEngage, it doesn’t have many automation or personalization features.
- Works with all devices and browsers
- Abandoned cart notifications
- Segmentation features
- A/B testing and analytics
- Supports web browser, mobile, email, and in-app
- And more…
OneSignal has a free plan for up to 10,000 subscribers per message, but it offers minimal customization and personalization features.
The paid plan starts at $12 per month for 1,000 subscribers and gives you some standard personalization features.
iZooto is another web push notifications tool that also offers app push notifications and Facebook Messenger notifications.
With iZooto, you can set up your opt-in prompt to display when a user has scrolled past a certain point on a page, after a certain amount of time on the page, or when users click on a button.
Once users have opted-in, you can send real-time web push notifications, recurring notifications, and scheduled notifications. And you can customize your notifications by adding emojis, icons, images, and call-to-action buttons to make them more eye-catching.
There are also powerful segmentation features that let you capture specific attributes and behaviors about users like their language preference, country, age group, which pages they visited, which blog posts they read, and more.
iZooto also has analytics that you can use to get better insights about your campaigns and learn how to improve them.
- Web push subscription templates
- Supports rich media in push notifications
- Timezone based notifications
- Offers analytics for campaign optimization
- Supports accelerated mobile pages (AMP)
- Integrates with WordPress in 1-click
- And more…
iZooto is very expensive. It costs $85 per month for up to 30,000 subscribers and unlimited notifications. And unfortunately, they don’t have any free plan, but you can use their 14-day free trial to try out their push notification services.
4. VWO Engage (Push Crew)
VWO Engage, formerly known as Push Crew, is a web push notification software that works well on mobile and desktop.
It has similar features to other push notifications software on our list. It allows A/B testing, audience segmentation, personalized notifications, and analytics. Additionally, it also enables you to send notifications based on your reader’s interaction with your blog.
For example, you can show a campaign based on a specific action, like when a user clicks on a link or scrolls down to a particular section of the page.
You can also easily create eye-catching push notifications without any design skills. You can add large images, emojis, and create unique calls-to-action buttons.
- Create custom opt-in messages
- Powerful segmentation features
- Personalize notifications based on purchase history, favorite brand, etc.
- Browse and cart abandonment campaigns
- Real-time tracking and A/B testing
- And more…
VWO Engage costs $99 per month and allows you to have 10,000 subscribers and unlimited notifications. They don’t have any free plans, but they offer a 30-day trial that you can use to try out their services.
PushAssist is another push notification tool used by over 14,000 websites and stores around the world. It supports 3 popular browsers, Chrome, Firefox, and Safari, and lets you send real-time notifications to both desktop and mobile.
PushAssist also offers features like audience segmentation, personalization, scheduling, analytics, and more.
There’s also a unique feature that lets you monetize your push traffic by allowing advertisers to send push notifications to your readers.
Though this may sound like a great way to make money online, you could lose your credibility and subscribers if you let the advertisers send too many irrelevant and invasive ads. If you opt for this feature, make sure that you keep a close eye on the kind of ads shown to your readers.
- Easy to setup
- Multi-device support
- Monitor how users respond to notifications in real-time
- Segment users based on location, interest, buying record, etc.
- Schedule notifications at a specific date and time
- And more…
PushAssist costs $9 per month for up to 3,500 subscribers. It also has a free plan that offers unlimited notifications to 3,000 subscribers.
PushAlert is a push notification software that works on all major browsers for desktop, tablets, and mobile. It has an easy-to-use interface and it’s simple to set up too.
It offers features like dynamic segmentation, scheduling, triggered notifications, A/B testing, and more.
Apart from having all the regular features, PushAlert also allows you to send your push notification campaigns in multiple languages. By sending web push notifications to users in their preferred language, you can get higher engagement, leading to more push traffic.
There’s also an RSS Push feature where PushAlert will create a customized newsletter that displays multiple articles or offers to send to your subscribers. This can help you avoid overwhelming subscribers with too many notifications at once.
- Pre-made opt-in box themes
- Abandoned cart notifications
- Dynamic segmentation
- In-depth analytics
- HTTP/HTTPS support
- And more…
PushAlert pricing starts from $12 per month for 3,000 subscribers.
They also offer a lifetime free subscription in which you can send unlimited notifications to 3000 subscribers. But, it comes with very limited features.
WebPushr is a basic web push notification software that supports all popular browsers like Chrome, Safari, and Firefox, and it works on both desktop and mobile.
They offer a wide range of prompt templates in more than 100 languages. You can use any of these templates to create a beautiful opt-in prompt. Simply change the text, colors, and choose the behavior on when to prompt users.
And it has similar features to other push notifications software. You can segment your audience, automate web push notifications, schedule notifications, and more.
It also offers excellent support for WooCommerce blogs; you can send notifications when you launch a new product, when you’re offering discounts, or for abandoned carts.
Plus, WebPushr makes it super easy to transfer subscribers from your previous push notification platform.
- Custom prompt templates
- Detailed analytics
- Powerful segmentation features
- Integrates with 1000+ web apps and plugins
- Non-HTTPS support
- And more…
WebPushr offers standard features for $29 per month. You can send unlimited notifications to 50,000 subscribers.
They also have a free plan that allows you to have 10,000 subscribers and unlimited notifications.
What is the Best Push Notification Software?
PushEngage is by far the best push notification software in the market. It’s easy to use and offers a lot of powerful features that will help you increase traffic, engagement, and sales.
Their free plan is excellent for blogs, startups, and small businesses. They also offer competitive pricing, it scales as you require more features. Plus, PushEngage has an excellent support team that’s always ready to help you out when you’re in need.
Well, there you have it!
These were the best push notification tools you can use for your WordPress blog. If you think we missed out on any popular push notification software, then let us know in the comments.
Want more articles like this? Then, you might also enjoy our post on the best live chat plugins.
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8 CommentsJoin in. The comments are closed after 30 days.
Thanks for such a information but need some more ideas to get more traffic with email marketing
Hi there, you can check out some of our other posts for more email marketing tips:
How to Do Email Marketing (Ultimate Beginner’s Guide)
How to Write a Newsletter That Gets Results (17 Tips)
How to Make Money with Email Marketing
Hope these help! 🙂
Thank you for posting such an informative post regarding push notifications.
We have recently implemented WebPushr on our ecommerce wordpress woocomerce store and to date, we are pretty happy with the results that it is producing.
Keep up the good work.
Excellent and detailed analysis. All the software is good but I prefer OneSignal.
Could you please also cover the impact of each one of these Push Notification providers on your website load time? I was previously using Truepush on my website. However, it slowed down my website by almost a second.
Hi Aquif, we can certainly try to update the article to cover that factor. I do know that our top pick, PushEngage, is built to be lightweight and as fast as possible, so it won’t slow down your site. Thanks for commenting!
I’ve been following your blog for quite some time now, and I love your content and the lessons you share with your readers. Every time I read a post, I feel like I’m able to take a single, clear lesson away from it, which is why I think it’s so great.
Thank You for this article on Push Notification Software!!
Thank you for presenting such an informative. I greatly appreciate the assistance to find the best tool for the WordPress site.