What Will You Sell if You Give Away Your Best Blog Content for Free?

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free content give away

If you give away your best blogging content then what’s left to sell?

It’s a very interesting question that a lot of bloggers worry about when it comes to deciding how they are going to make money from their blog in the short and long term.

Many of us get concerned that if they post all of their best stuff there will be nothing left to say when it comes time to creating a paid product.

So, what’s the solution? Let’s take a look.

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Don’t Put Ads on Your Blog

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ads on blogs

Ads are still the primary way that bloggers try to make an income online. But is it really the best solution? Probably not.

There seems to be a common perception (among newer bloggers in particular) that the best way to make an income with a blog is to write content and then put some kind of advert in the sidebar or at the top of each post.

I regularly hear from people who want to know how to get more AdSense clicks, or where to find advertisers to pay them for a prime piece of website real estate.

In my experience, this is one of the worst ways to make money online.

Today’s post will take a look at why ads are not the best way to make an income from your blog, and what alternatives are available to us in the short and long term.

Note: I’m always happy to be wrong and learn new things so make sure you read to the end if you’ve got a different point of view!

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Debunked: What Tech Do You Really Need to Run an Online Business?

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online business tech

If you want to start a restaurant or a hair salon you’re going to need tens (or hundreds) of thousands of dollars worth of equipment before you can even open your doors. But online businesses aren’t quite the same – especially if you work from home and start small.

Sure, there are some larger tech startups that needed millions of dollars of capital before they get up and running, but for most of us the barriers-to-entry are a lot lower.

Seeing as I regularly get asked about the technology/equipment that I use to run my blogging company, I thought I’d do a post highlighting what I think are the essentials, and what you can leave behind.

Let’s take a look.

NOTE: None of the links in this post are affiliate links as I didn’t think it would fit with the “feel” of the subject.

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Prediction: The 5 Biggest Threats to Your Online Career

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online career threats

There’s no doubt about it – things change fast on the Internet.

A decade ago, everyone was talking about how the web would create millions of new and unheard-of careers that took people out of traditional offices and into a new, online workplace.

It did that (and then some!).

While it’s still true that the Internet is creating a boatload of new jobs, there are also more threats to this type of career than ever before. And, as someone who runs a web company and has been in this space since college, I find myself thinking about it a lot.

Most readers of this site are either currently running a web-based business (blog, store, company, etc.) or are actively trying to do so and, while I’m no authority on this topic, I thought it might be something useful to chat about.

Don’t worry, there’s a bit of a silver lining at the end of each section.

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Revealed: How to Buy a Website and Start at the Top

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buy_a_website

Before you think about starting a new blog you might want to consider buying one that is already profitable. Buying websites is now serious business and, if you know what you’re doing, it can be a really smart financial decision.

One of my first flukes in the online world was selling a fitness blog that I had only been working on for a few months. It was a great learning experience and taught me a lot about doing business online.

In today’s post I’m going to go over some really important things that you need to know before you think about buying an existing website. Knowing these things could save you thousands of dollars and countless hours (and maybe help you avoid a scam or two…).

Let’s take a deeper look.

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Why You Might Want to Reconsider Using Ads on Your Blog

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ads on blogThe last week or so we’ve been talking a lot about making money from your blog and all the various issues that can arise.

One aspect of this topic is the idea of putting ads on your blog.

Is it a good idea? Well, sometimes.

And sometimes it is a really, really bad idea.

In today’s post I’m going to talk a little bit about the decision to stick adverts on your blog and whether or not it’s the right fit for your website.

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How to Make Money When Your Blog is Brand New: A Practical Guide

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make money bloggingI try to avoid writing about money directly here on Blog Tyrant (I prefer to focus on growth and engagement strategies) but lately a lot of people have been asking me how to “pay the bills” when your blog is brand new.

And in last week’s giveaway it really dawned on me how many people are now turning to blogs and the Internet in general to make a bit of extra cash when times are hard.

It might be a single parent looking to supplement a part time job, or a new graduate who can’t find work in a depressed economy.

So, I decided to write a detailed and realistic post about the topic in the hope that it genuinely helps someone out there who is just getting started in this blogging industry of ours.

Let’s jump in!

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10 Strategic Lessons from the Web’s Most Beautiful Homepages

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10Images_b-03Your blog’s homepage is actually not the first place that most visitors land. Generally speaking they’ll hit an individual post and then navigate back to the front. When they do that you have a unique opportunity to convert them to a subscriber or a customer.

Blogs and websites are getting more and more beautiful.

Traffic analytics and split testing tools are making it easier and easier to see what works.

So, what are the web’s best blogs doing on their homepages? What design, marketing and functionality elements are working best to convert new visitors into email subscribers or long term readers?

Let’s take a look.

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How to Turn Your Blog into an Unstoppable Sales Machine

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blog sales

Did you start your blog because you wanted to make more sales?

You could be a local fencing company that wants to boost sales in a specific location, or a writer who is looking to get more attention to her new book on Amazon.

Blogs still sell things.

In this post I’m going to write about how you can get more sales using a blog. We’re just going to look at some very simple and effective strategies that work no matter the industry.

Ready?

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What is the Secret to Online Success? Hint: It’s Not Hard Work.

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online success

The more time I spend working from home in my online business, the less convinced I am about the age-old mantra that it’s hard work that makes you successful.

That doesn’t mean that hard work isn’t integral.

It is.

But I actually think there is something even more important that a lot of people don’t really talk about. Every day I get emails from bloggers who work their fingers to the bone but still aren’t seeing results.

So what is going on?

Here’s a few thoughts.

NOTE: This post contains ranting that may be upsetting to some viewers.

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