As you might have noticed by now, one of the absolute best ways to get email subscribers is to give them a free eBook in exchange for their email address. I do it here on Blog Tyrant and it is done by almost all of the big name bloggers and internet marketers.
But not everyone knows how to set it up so that the eBook gets sent to new subscribers automatically. In fact, I get an email asking how to do it at least four or five times a week and so I decided to do a short video to show you how its done.
What’s in this video?
Its so important to have the process set up so that everything runs smoothly and cleanly. Someone puts their email address in your web form and expects to be sent the eBook straight away. In this video I go through:
- Signing up to Aweber
My favorite way to do this and the way used by names like John Chow and Darren Rowse is to use an Aweber automatic Follow Up message to send out the eBook. You can see more about why I use Aweber here.
- Creating a web form
The first step is to create a web form so that people can enter their name and email address.
- Adding it to your blog
I very quickly go through how to add it to your blog’s code.
- Uploading the eBook to a download page
I then talk about how and, more importantly, why you should create a download page on your blog to deliver your eBook automatically. I also show you a very useful way to keep selected WordPress Pages hidden from the Pages menu.
- Creating the automatic Follow Up email
The final step is to create an automatic Follow Up email that gets sent as soon as someone subscribes to your blog.
The internet is an extremely impulsive place and as such it is vital that you be able to deliver your free eBook instantly. If people have to wait you will find that you have a lot lower conversion rates. If anyone has any questions about the process or ideas to improve on it I would love to hear your comments.